The following are brand art pieces to be used in print, online and across campus.
Bus shelter ad.
Social piece we did using a carousel unit where the first image would feature a photo of the alumni when they were a student at Lawrenceville, and the next would be their present day photo with their job title to show their transformation.
Campaign report to send to alumni and parents.
Featured spread we created on alumni Joe Tsai and his very successful transformation from student to Executive Vice Chairman of Alibaba.
Another spread this one focusing on the transformation of their house football games over the years.
Sample landing page.
Launch email to parents, alumni, etc.
Sample insert from a Donor Match piece we would mail to alumni where any amount they can give will be matched by one of our big donors.
Donor event we created to be held at Lincoln Center to draw their New York alumni together, featuring a menu sourced from their own Big Red Farm. Proceeds would go towards the donor campaign.
Invitation pieces for event.